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We’ve realized the word “influencer” is now synonymous with all sorts of “look at me”, kind of content. Just taking a selfie in front of a wall doesn’t mean you influence anyone. We’re not sure we can think of any word that has less meaning now than “influencer”.
We’ve figured out a few alternatives you can use anytime you find yourself speaking, writing, or using the word “influencer”. Some of these influencer synonyms are worse because they are jokes. Some are better because they speak more to what you actually do.
Here’s the list of alternatives for Influencer:
- CreatorExpertWriterCuratorPhotographerActivistThought LeaderPoetMusicianComedianComedy WriterHumoristTechnologistTechieGeekInstagrammerFilter FiltererFashionistaMicro-BloggerSingerModelInstigatorCultural InstigatorTwittererBloggerFashion ExpertSnapchatterFormer VinerContent PosterYouTuberVloggerVideographerFilm MakerDirector of CultureEaterFoodieMinister of MunchChampion of ChewLive StreamerLife StylerMake Up ArtistEvangelistRevivalistTrend RiderProselytizerPioneerFollower-MagnetGame-PlayerGamerReviewer
BONUS:
- Advertisement BoosterBillboardRegrammerOnline CollectorRetweeterTrend SetterTrend SpotterCultural AttacheCommunity Organizer
I still use “influencer” when I mean influencer.
And if you’re just getting started, here’s a great resource to learn more about the industry.
Note: This was originally written on medium, years ago.
David Adler is an entrepreneur and freelance blog post writer who enjoys writing about business, entrepreneurship, travel and the influencer marketing space.
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